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What is Smile.io?

Smile.io is a loyalty and rewards platform. Customers earn points for actions like placing an order or leaving a review, and redeem those points for discounts and other perks.

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What Does the Integration Do?

Once Smile.io is connected, Redo Marketing can personalize your messages with each shopper’s loyalty data:
  • Points balance: the shopper’s current Smile.io points balance.
  • Points to earn: an estimate of the points the shopper would earn by completing the purchase in their cart.
Both values are available as dynamic variables in the Redo message builder, so you can use them in abandoned cart and abandoned checkout recovery messages. For example, “You have 3,144 points waiting, and this order would earn you 7,860 more.”

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Prerequisites

  • An active Smile.io program.
  • Redo Marketing enabled on your Redo account.
  • Permission to manage integrations in Redo.

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How to Set It Up

1

Connect Smile.io in Redo

In the Redo dashboard, go to Settings > Integrations and find the Smile.io card. Click Connect.You’ll be sent to Smile.io to authorize the Redo app. Approve the requested permissions and you’ll be returned to Redo with the integration connected.
2

Add the variables to a message

Open a marketing message in the Redo message builder and insert the Smile.io variables where you want the values to appear:
The variables appear in the builder’s dynamic variable list once Smile.io is connected.
3

Send a test message

Preview or send a test to a customer who is enrolled in your Smile.io program to confirm the values render as expected.

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Available Variables

Redo matches shoppers to Smile.io accounts by email address. If a shopper has no Smile.io account, the variables resolve to nothing. Use Liquid’s default filter to supply fallback copy:

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How the Points Estimate Works

Smile.io does not expose an endpoint that predicts the points a given order will award, so Redo estimates smile_points_to_earn from your program’s earning rules:
  • Redo reads your Smile.io earning rules and applies every “points per amount spent” rule to the cart’s post-discount subtotal.
  • Rules restricted to a VIP tier are only counted when the shopper is in that tier.
  • Fixed-value rules (for example, a flat 100 points for placing an order) are not included, because Smile.io’s API does not distinguish a fixed order reward from other fixed rewards such as following you on social media. If your program uses fixed rewards for purchases, the estimate will be conservative.
The value is an estimate for messaging purposes. The points actually awarded are determined by Smile.io when the order is placed.

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How Long Does It Take?

Setup takes less than 5 minutes.

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Support

For issues with the Redo integration configuration, return processing, or data synchronization, contact support@getredo.com. For issues with access, API credentials, or warehouse operations, contact your account manager or support team.