MessageDecisionReason

Value	Description
`AB_TEST_VARIANT`	The automation’s A/B test put the shopper in one of its variants.
`AGENT_SENTINEL_BYPASSED`	The shopper agent reached out without first checking whether to, because this kind of outreach always goes ahead.
`AGENT_SENTINEL_PROCEED`	The shopper agent decided this was a good time to reach out to the shopper.
`AGENT_SENTINEL_REEVALUATE_LATER`	The shopper agent decided to wait and check again later before reaching out.
`AGENT_SENTINEL_SKIP`	The shopper agent decided not to reach out to the shopper this time.
`ALREADY_SENT`	Redo had already sent this message to the shopper, so it didn’t send it again.
`ALREADY_TERMINAL`	Redo had already finished with this message, so nothing new was decided.
`ALREADY_UNSUBSCRIBED`	The shopper isn’t subscribed or can’t be messaged on this channel, so Redo didn’t send the message.
`BROWSE_OUT_OF_STOCK`	The product the shopper last viewed is sold out, so Redo didn’t send the browse reminder.
`CART_BELOW_MINIMUM`	The shopper’s cart or checkout was under Recover’s minimum value, so Recover didn’t text them.
`CART_DISCOUNT_NOT_WORTHWHILE`	Recover’s discount wouldn’t help on the shopper’s cart, so Recover didn’t message them.
`CHECKOUT_OUT_OF_STOCK`	An item in the shopper’s abandoned checkout is out of stock, so Recover didn’t message them.
`CONDITION_FALSE`	The shopper didn’t match the automation’s condition, so they took its “no” path.
`CONDITION_TRUE`	The shopper matched the automation’s condition, so they took its “yes” path.
`CUSTOMER_NOT_FOUND`	The shopper was in the campaign’s audience, but Redo couldn’t find their customer record when the campaign went out, so they weren’t added.
`ENTERED`	The shopper met the automation’s entry rules and started the automation.
`ENTRY_CONDITIONS_NOT_MET`	The shopper didn’t meet the automation’s entry conditions, so they didn’t enter it.
`EXCLUDED_SEGMENT`	The shopper is in a segment or list this campaign excludes, so they weren’t added to it.
`EXCLUDED_STATE`	The shopper is in a state where Recover can’t text them without a phone number from the shipping address, so Recover didn’t message them.
`EXISTING_REVIEW_WORK`	The shopper’s conversation already has a message being written, reviewed or sent, so Recover didn’t start another.
`EXTERNAL_SMS_PROVIDER`	The store’s other text marketing provider handles this shopper, or Redo couldn’t check that provider, so Recover didn’t text them.
`FREQUENCY_CAP`	The automation’s frequency cap kept the shopper from entering again, because they had entered it before.
`HANDED_OFF_TO_SUPPORT`	A person on the store’s support team took over this shopper’s conversation, so Redo didn’t send an automated message.
`INITIAL_OUTREACH_COOLDOWN`	Redo messaged the shopper recently, so it didn’t start new outreach.
`INVALID_CHANNEL_ID`	The shopper’s email address or phone number isn’t valid, so Redo didn’t send the message.
`INVALID_PHONE_NUMBER`	The shopper’s phone number can’t receive texts, so Recover didn’t message them.
`INVALID_SMS_DESTINATION`	The shopper’s phone number isn’t a valid US or Canada number, so Redo didn’t text them.
`LOW_INVENTORY_OUT_OF_STOCK`	The low-stock product is now sold out, so Redo didn’t send the low inventory message.
`MARKETING_CHANNEL_DISABLED`	Email marketing isn’t turned on for the store, so the shopper agent didn’t send the email.
`MARKETING_UNSUBSCRIBED`	The shopper opted out of the store’s marketing on this channel, so Redo didn’t message them.
`NOT_ENABLED`	The store hasn’t turned on sending this kind of message on this channel, or the feature that sends it, so Redo didn’t send it.
`NO_CHANNEL_ID`	Redo had no email address or phone number for the shopper, so it couldn’t send the message.
`NO_EMAIL_RENDERED`	The email had nothing to show, like an abandoned cart email with no products, so Redo didn’t send it.
`NO_SUBSCRIBED_CHANNEL`	The shopper isn’t subscribed on this campaign’s channel, so they weren’t added to it.
`OPEN_SUPPORT_TICKET`	The shopper has an open ticket in the store’s helpdesk, so Recover didn’t message them.
`OPT_IN`	The shopper texted a keyword like START or YES and is now subscribed to the store’s text marketing.
`OPT_OUT`	The shopper texted STOP or a similar word and is now unsubscribed from the store’s text marketing.
`ORDER_TRACKING_BILLING_INACTIVE`	Order tracking billing isn’t active for the store, so Redo didn’t send order tracking messages for this order.
`PRE_SEND_LOGIC_FAILED`	The order came from a sales channel the store’s messages skip, so Redo didn’t send the message.
`PROCEDURE_SKIPPED`	The shopper agent’s final review stopped this message before it went out.
`PURCHASED_BEFORE_TRIGGER`	The shopper bought something shortly before the automation started, so Redo didn’t message them.
`PURCHASED_SINCE_TRIGGER`	The shopper bought something after the automation started, so Redo didn’t message them.
`QUIET_HOURS`	It was outside texting hours where the shopper lives, so Redo is holding the text until texting hours start.
`RCS_CONFIRM`	The shopper replied YES to confirm their signup and is now subscribed to marketing messages.
`RCS_DECLINE`	The shopper said no when asked to confirm their signup, so Redo won’t send them marketing messages or cart reminders.
`RCS_OPT_OUT`	The shopper texted STOP, so Redo will no longer send them marketing messages.
`RCS_START`	The shopper asked to start getting marketing messages, and Redo asked them to confirm unless they already had.
`RECOVER_DISCOUNT_USED`	The shopper already used their Recover discount code, so Recover didn’t message them again.
`RECOVER_OPT_IN`	The shopper texted the Recover number to undo an earlier STOP, so Recover can text them again.
`RECOVER_OPT_OUT`	The shopper texted STOP to the Recover number, so Recover will no longer text them.
`RECOVER_UNSUBSCRIBED`	The shopper unsubscribed from Recover texts, so Recover didn’t message them.
`SERVICES_NOT_ENABLED`	The store doesn’t have the Redo feature this message needs turned on, so Redo didn’t send it.
`SKIP_CONDITIONS_MET`	The shopper matched this step’s skip conditions, so Redo skipped the step and moved on.
`SMART_SENDING`	The shopper got a text or marketing email from the store very recently, so Redo skipped this one to avoid messaging them too often.
`SMART_SENDING_SKIPPED`	The shopper got another message from the store very recently, so Redo skipped this one to avoid messaging them too often.
`SOURCE_NUMBER_UNAVAILABLE`	The store’s sending phone number is no longer available, for example after it moved to another provider, so the text couldn’t be sent.
`STEP_DISABLED`	This automation step is turned off, so Redo skipped it and moved on to the next step.
`SUBSCRIBE_KEYWORD`	The shopper texted one of the store’s signup keywords and is now subscribed to text marketing.
`SUCCESS`	Redo sent the message.
`SUPPORT_V2_OUTBOUND_WORKFLOW_FAILED`	Redo tried to send the text through the store’s support inbox, and that send failed.
`SUPPRESSED`	The shopper’s address is on a do-not-contact list, for example after a bounce, a spam complaint or the store blocking it, so Redo didn’t send the message.
`TEXT_TO_SUBSCRIBE`	The shopper sent the signup text from one of the store’s signup forms and is now subscribed to text marketing.
`UNKNOWN_FAILURE`	Redo tried to send the message, but it failed for an unexpected reason.
`UNREACHABLE_INTERNATIONAL_DESTINATION`	Recover only texts US and Canada numbers, so it didn’t message this shopper.
`UNSUPPORTED_INTERNATIONAL`	The shopper’s phone number is in a country Redo can’t text, so the message wasn’t sent.

Getting Started

Guides

Reference

MessageDecisionReason