| Value | Description |
|---|---|
CUSTOM_EVENT | Sends triggered by a merchant-defined event. |
EXTENDED_WARRANTY | Extended-warranty notifications. Email only. |
HSA | HSA/FSA order notifications. Email only. |
INTEGRATION | Sends triggered by a connected integration, such as a loyalty milestone. |
MARKETING | Marketing sends. |
ORDER_TRACKING | Shipping and delivery notifications. |
RETURN_TRACKING | Return status notifications. |
MarketingAutomationCategory
Which trigger family a marketing automation belongs to. Every category here can send email or SMS; the category is copied from the automation’s trigger.